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    PBS Frontline:  Aired Thursday, April 18,2002 at 9pm, 60 minutes (Press release)

    It's as American as apple pie and vastly more popular. 

    The hamburger has become our national food: Americans eat more meat than any other people in the world, with the average person devouring three hamburgers a week. And with more meat available than ever before, today's beef costs 30 percent less than it did in 1970, making it that much more attractive to consumers looking for a quick, cheap meal. 

    Yet despite new federal safety regulations, more than 100 million pounds of meat has been recalled since 1998 due to suspected bacterial contamination. And just last summer, the nation's largest meat processor had to recall 500,000 pounds of beef contaminated with e.coli bacteria from seventeen states.

    How much does the average American know about the beef they're eating? Have dramatic changes in the U.S. meat industry compromised the overall safety of American beef? And are the new federal regulations enough to guarantee the safety of the meat we eat? 

    FRONTLINE explores these and other questions in "Modern Meat," airing Thursday, April 18, at 9 P.M. on PBS (check local listings). Through interviews with current and former U.S. Department of Agriculture officials, meat inspectors, food safety experts, and industry representatives, the one-hour documentary reveals how today's highly-industrialized meat business has fundamentally changed the composition of the typical American burger, causing some to fear the spread of serious -- and even deadly -- bacteria. The program also explores the powerful U.S. meat industry's attempts to resist certain government regulations aimed at preventing contaminated meat from ending up in supermarkets and fast food chains across America. 

    "I think what the [meat] industry is saying is that they don't want to be accountable for the product that they're selling," says Eric 
    Schlosser, author of Fast Food Nation, an expose of the meat and fast food industry. "This industry has fought against food safety inspection for a hundred years."

    "Modern Meat" takes viewers inside the U.S. meat industry, beginning at the cattle ranch and then moving on to the "feedlot" -- a huge industrial holding pen where as many as 100,000 

    cattle are held together until they are fat enough to be slaughtered. Then the 
    carcasses make their way down a Detroit-style assembly line -- or "dis-assembly
    line," as one industry insider quips -- where modern advances have enabled some meat 
    companies to strip as many as 400 carcasses an hour -- nearly three 
    times as many as in 1970.

    But such modern efficiency may pose potential health risks. 

    In "Modern Meat," FRONTLINE speaks with numerous scientists and 
    industry observers who raise serious concerns about today's meat production 
    system. With large numbers of animals being raised together in huge 
    feedlots covered with feces, they say, it's easy for bacteria to spread from 
    one animal to another. 

    "Cows tend to produce feces [and] feces is primarily bacteria," says 
    Glen Morris, a microbiologist at the University of Maryland and a former 
    USDA official "When those bacteria are spread around, there's ample 
    opportunity for bacteria to be spread from one cow to the next. 
    "In the larger feedlots," he adds, "there's a greater chance for the 
    passage of microorganisms back and forth. All of that contributes to the 
    spread of microorganisms like e. coli." 

    Dr. Robert Tauxe is also concerned. "The new highly industrialized way 
    we produce meat has opened up new ecological homes for a number of 
    bacteria," says Tauxe, head of the Centers for Disease Control's Foodborne 
    Illness Section. 

    Gone are the days, Tauxe says, when a hamburger patty contained the 
    meat from a single cow; with enormous numbers of cattle now being herded, 
    fattened, slaughtered, and ground up together, it's virtually 
    impossible to determine how many cows contribute to a single burger. 

    "If we take meat from a thousand different animals and grind that 
    together," he says, "we're pooling bacteria from a thousand different 
    animals as well." 

    What's more, there is increasing evidence that the modern meat 
    industry's widespread use of antibiotics to promote growth and keep livestock 
    healthy may result in the development of bacteria strains that are 
    resistant to antibiotic treatment. 

    The consequences of bacterial contamination can be deadly. In 1993, 
    Jack in the Box hamburgers contaminated with a deadly strain of e. coli 
    killed four children and injured 750, causing the government to seek a 
    more scientific system for inspecting meat. 

    For decades, industry experts say, meat inspectors had practiced the 
    "poke and sniff" method of visually inspecting carcasses for signs of 
    disease. Following the Jack in the Box outbreak, the government proposed 
    implementing a new inspection system -- known as "HACCP" (Hazard 
    Analysis and Critical Control Points) -- that would require microbial testing 
    to detect the presence of invisible -- yet harmful -- bacteria such as 
    e. coli and salmonella. 

    The proposed testing for salmonella, however, was not embraced by the 
    meat industry. In "Modern Meat," FRONTLINE speaks with industry insiders 
    and government officials who say the powerful U.S. food lobby -- which 
    has contributed heavily to key Capitol Hill lawmakers -- aggressively
    fought including this testing as part of the new regulations. 

    It's a charge that the American Meat Institute's J. Patrick Boyle 
    denies. "It's not the beef industry that's fighting standards that are 
    meaningful, that improve the wholesomeness of the product," Boyle tells 
    FRONTLINE. "The beef industry has reservations about unscientific standards 
    that have no relation to the safety of our products." 

    The USDA resisted industry pressure, and in 1996 the U.S. meat industry 
    began making the transition to the new inspection system. Since then, 
    the USDA has reported a marked drop in salmonella contamination of 
    ground beef, while the CDC has also begun to see a drop in some food borne 
    illnesses. Yet the American consumer still faces serious risks. 

    Each year, the CDC tracks numerous cases of food poisoning, while the 
    USDA maintains a running list of tainted meat recalls. The growth in 
    global trade, meanwhile, has increased the risk of diseased cattle or beef 
    coming into the country and decimating the U.S. livestock population. 

    Last year, for example, USDA Inspector General Roger Viadero discovered 
    that 650,000 pounds of foreign meat from a country embargoed because of 
    foot and mouth disease found its way into America's heartland. 

    In addition, a recent court ruling threatens to limit the government's 
    enforcement of its new food safety regulations. In "Modern Meat," 
    FRONTLINE examines a lawsuit filed by Texas meat grinding company Supreme 
    Beef against the U.S. Department of Agriculture. When the USDA 
    effectively shut down the company after it failed bacterial contamination tests 
    three times -- once after nearly 50 percent of its meat was found to be 
    contaminated with salmonella -- the company sued. Supported in its 
    lawsuit by the National Meat Association, Supreme Beef charged that the 
    government didn't have the right to shut down its operations simply 
    because it failed to meet the USDA salmonella standards. Last month, a 
    federal appeals court ruled in favor of the meat industry, prompting concern 
    from some industry observers. 

    Carol Tucker Foreman, head of food safety at the Consumer Federation of 
    America and a former USDA official, believes the modern meat production 
    and distribution system leaves consumers vulnerable to a widespread 
    outbreak of bacterial contamination. She points to a case in which sixteen 
    deaths and five stillbirths were connected to Ball Park Franks found to 
    be contaminated with deadly listeria. 

    "Those hot dogs were shipped everywhere," Foreman says. "And thousands 
    and thousands of them were made every day. So the potential for one 
    mistake rippling out and causing thousands of deaths is there." 

    Visit FRONTLINE's Web site for more on this report, including: 
    Statistics and articles on the industrialization of the U.S. meat 
    industry; Background reports from inside the slaughterhouse, readings and 
    interviews on current conditions, and the movement for humane slaughter; 
    Facts and advice for the consumer about choosing meat and eating 
    safely; Extended interviews, chronologies and a video report.

    COPYRIGHT:  CARYL ELZINGA and ALDERSPRING RANCH 2002, 2003, 2004, 2005